As a professional chef or caterer, you need products you can rely on every day. Our own brand range has been developed specifically for the demands of modern foodservice, bringing together consistent quality, dependable performance and strong value across every area of your operation.
At the heart of the range is CHEF Approved, supported by CHEF Prestige for premium dishes, CORE Juices for front-of-house drinks and CLEAN Solutions to maintain the highest hygiene standards. Together, our own brand provides a complete solution for kitchens, counters and customer-facing spaces.
Our own brand range is trusted by chefs and caterers across pubs, restaurants, cafés, care settings and education. You have access to a range designed to help you deliver consistently high standards while keeping control of costs and simplifying day-to-day operations.
Whether you are running a high-volume kitchen, catering for tight budgets, or delivering meals at scale in schools and care environments, our own brand products are built to perform reliably every time.
Three core principles define our own brand range:
Our own brand products offer a strong alternative to branded lines, helping you manage margins without compromising on quality. Ideal for both profit-led menus and cost-controlled sectors.
Every own brand product is produced to rigorous standards to ensure dependable results in busy kitchens. Many products are benchmarked against leading brands to guarantee performance you can trust.
From everyday essentials to finished products, our own brand range supports everything from simple, efficient service in schools and care settings to more creative menu development in hospitality.
CHEF Approved is the foundation of our own brand range, designed to match or better the brand leaders on both specification and price. Every product is benchmarked against leading brands to ensure consistent performance and dependable results, giving you the confidence to make the switch without compromising on quality or value.
Whether you are running a high-volume kitchen or working within tight cost controls, CHEF Approved delivers reliable, consistent results across a wide range of everyday essentials. Competitively priced and trusted by members across hospitality, care and education settings, it is a straightforward choice for any professional kitchen.
When you want to take your menu further, our CHEF Prestige range offers a premium selection designed for exceptional flavour and presentation.
Using carefully selected ingredients and developed with current food trends in mind, this range helps you create dishes that stand out, whether you are enhancing a restaurant menu or adding premium options to your offer.
When you want to take your menu further, our CHEF Prestige range offers a premium selection designed for exceptional flavour and presentation.
Using carefully selected ingredients and developed with current food trends in mind, this range helps you create dishes that stand out, whether you are enhancing a restaurant menu or adding premium options to your offer.
Our own brand CORE Juices are designed specifically for professional environments, giving you a reliable, great-tasting range of juices that work perfectly front-of-house and as ingredients.
Ideal for cafés, breakfast service, hospitality venues and education settings, CORE Juices deliver consistent quality whether served on their own, over ice or as part of a wider drinks offer.
Our own brand range supports a wide variety of sectors:
(Pubs, Restaurants, Hotels, Takeaways):
Deliver quality dishes with strong margins and consistent results.
(Care Homes, Contract Catering):
Provide reliable, high-quality meals while maintaining strict cost control.
(Schools, Colleges, Universities):
Serve nutritious, dependable meals that meet both budget and compliance requirements.
From ingredients and finished products to drinks and cleaning solutions, our own brand range is designed to support every part of your operation.
Speak to our telesales or your sales representative to explore the full own brand range and see how it can support your kitchen, your team and your customers.
